Use Fan Pages to build up a stronger Customer Base

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Topics: Facebook, Social Networking

To build a strong customer base, it is important that you drive not only the existing customers but also have new fans to your Facebook Fan Pages. This will increase the traffic to your Facebook and you can get more customers for your brand. This would need some simple actions at your side. A little effort put in the Facebook Pages can actually boost your business many times.

Provide relevant content:

It is very important to know that the people, who visit the Facebook Pages for business, are very busy and they are trying to get something from the social sites. They are different than the casual visitor who may browse through the entire content just to pass some free time. It, therefore, becomes essential that the content that you put on your Facebook Pages is relevant and can be used by the user for some meaningful purpose. Don’t put stale and imaginary content as it will reduce the number of fans for your brand. Your aim should be to get more fans so keep the content concise and pertinent. Your fans will return to your Facebook Pages if you give them something new and unique.

Publish the comments:

The comments posted by other users for your brand can be reposted on other sites also. This will increase your fan base and you can get new visitors to your Facebook Pages. The comments you post for other users will also put you in good books and you can be viewed as a great brand. It will work as mutually beneficial propositions and you can get a lot of business from reposting the comments.

Initiate conversation:

It is mandatory that you update your facebook fan pages regularly. This will keep the conversation alive and encourage more people to join. You must also start new threads allowing comments about your brand as this will help you improve the product, if needed. If there is updated conversation available on the different aspects of the brand, then the visitors will revisit your Facebook Pages and your business will bloom. Anything new in your company website should be imported to your Facebook Pages automatically.

Tag the photos of the users:

This is a big way of brand promotion. You can tag a photo of your fan and use it in your branded page. Though, it may be a bit tough to get a photo unless you are ‘friends’ with the user yet you can use other methods to tag a photo. You can ask the fans to post their photos with comments, many will oblige and you can then get better results. You can also organize some event or contest and publish the photo of the winner and tag it to your branded page.

Organize event to get more fans:

Events are ever popular means to drive traffic to any site. You can drive many new fans to your Facebook page by organizing events which may not be contests and events in person. You can easily get more visitors by reaching out to them through Facebook events.

These few easy strategies can have regular fans visiting your Facebook Fan Pages and it will increase your brand’s popularity.

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1 Comment For This Post I'd Love to Hear Yours!

  1. Sandra Gibson says:

    Really appreciate you sharing this blog post.Really thank you! Really Cool.

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